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<div class="book-content">

<h1>Macintosh</h1>
<h2>Better be a pirate than join the Navy</h2>

<p class="capital">
Steve Jobs quickly left his mark on the Macintosh team. Part of his motivations were: 1. to have his own successful computer, unlike the Apple
II which was Woz’s brainchild; 2. to take revenge on Apple’s management for forcing him out of the Lisa project. When he took over, the Mac team
only consisted of a small number of engineers: Brian Howard, Burrell Smith and Bud Tribble, as well as a woman in marketing, Joanna Hoffman. He
soon hired several other members that would later form the core of the team, such as Andy Hertzfeld, Chris Espinosa, George Crow, Steve Capps
and Mike Boich. Other key players would follow later, like the brilliant software designer Bill Atkinson from the Lisa team, Mike Murray in
marketing, or Susan Kare, who designed the icons and several fonts for the
</p>


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<span class="page-number">38</span>
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17.Aug.2010, Martin Wengenmayer